Farmacia SS. Annunziata dal 1561 – The Florentine Fragrance Apothecary
In 1561 the herbalist and chemist Domenico di Vincenzo di Domenico Brunetti, member of the Guild of Physicians and Drugists moved his business to a former Apothecary’s premises owned by the Benedictine Nuns of S. Nicolò. This is the first record mentioning the birth of Farmacia SS Annunziata.
The documents of this order vanished during the French occupation of Tuscany at the beginning of the 19th Century, and the apothecary passed from the nuns to various owners until it was acquired by the Azzerlini family who have now managed the brand for over three generations.
The apothecary which was documented in 1561 still exists, with white ceilings and dark wooden shelves decorated with apothecary jars from the 1800’s. Although it preserves its old traditions, the pharmacy uses modern machinery and new materials to make high quality, customized products. These gorgeous fragrances were developed with a sense of tradition and an eye to what is fresh in the fragrant world and they are absolutely stunning and full of surprises.