Etro Io Myself
Io myself: an ironically reinforced pronoun, which captures the very essence of the Etro male: a hero of our time who, echoing our company motto: “faithful to love and beauty”, strives against self-absorption. A male of sensitive mind, aspiring to self-improvement, of Io myself, which displays the virtues of a deep and tender feminine side.
Direct and masculine - a fragrance for men with a strong sense of himself!
For men who have no problem disregarding convention and throwing caution to the winds - real free spirits. The Roman poet Ovid tells the story of the beautiful High Priestess Io, who was intensely desired by Zeus. To impress her, the chief of all the gods of Olympus rose up on a golden cloud, intent on seduction. This golden cloud sent out a stream of fragrant citrus and herbal aromas meant to embody all the glories of Magna Graecia...
Oriental Woody
Top notes: Papyrus, lemon, bergamot, mandarin
Middle notes: Turkish rose, saffron, spices, cedar bark
Base notes: Amber, musk, labdanum
