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Jovoy Paris

                                     
 

Once upon a time in Paris in the roaring twenties, lived someone who was to leave her mark on Parisian Perfumery.
 

Although almost unknown to the general public, collectors of old bottles will talk about her with an admiration tinged with nostalgia. As for former Baccarat employees, they proudly look at the work of their elders, nowadays almost out of reach. This inspired creator, a visionary pioneer and the marketing genius of her age, who gazed at us from her office at 15 Rue de la Paix, was Blanche Arvoy.
 

Her first steps as a Parisian Perfumer bore names that have a provocative resonance: Allez Hop, Gardez moi, L'Heure Romantique and later on, an evocative Quand? These creations came in genuine works of art (blown and hand-chased bottles from Baccarat), encased in luxurious hand-made boxes.

Very soon, a second Blanche Arvoy brand took under its wing all the creations introduced under Jovoy.

The transition was made with Toujours Moi, and the company became established on the Paris scene. This was succeeded by the almost academic Jasmin and Pois de Senteur, the hypnotic L'Ardent Nuit and Possession, as well as a surprising Femme de Jour, which gave

the perfume house a softer image (maybe an attempt to attract a new clientele...).

After the Second World War, the company settled in the United States, where it enjoyed its greatest commercial success with, inter alia, Zigane, Jet and Fame. A little known fact, some perfumes inspired a musical production still available on CD: "Perfumes Set to Music". The brand slowed down at the beginning of the 60s with a final creation: Voyage à Paris.

In 2006, attracted by the pertinence of its concepts, the originality of its bottles and by 40 fragrances that form the olfactory inheritance of Blanche Arvoy, a sister, a brother and a cousin decided to restore the pedigree of a maison that they consider a gem of Parisian Perfumery.


Ambre Premier Eau de Parfum 100 ml

Ambre Premier Eau de Parfum 100 ml

€ 130,00
Ambre Premier Eau de Parfum 50 ml

Ambre Premier Eau de Parfum 50 ml

€ 85,00
Gardez-Moi Eau de Parfum 100 ml

Gardez-Moi Eau de Parfum 100 ml

€ 130,00
Gardez-Moi Eau de Parfum 50 ml

Gardez-Moi Eau de Parfum 50 ml

€ 85,00
Jus Interdit Perfume extract 50 ml spray
Nieuw

Jus Interdit Perfume extract 50 ml spray

€ 145,00
La Liturgie des Heures Eau de Parfum 100 ml

La Liturgie des Heures Eau de Parfum 100 ml

€ 130,00
Tijdelijk uitverkocht, product komt spoedig binnen! Uitgezonderd opruimingsartikelen.
La Liturgie des Heures Eau de Parfum 50 ml

La Liturgie des Heures Eau de Parfum 50 ml

€ 85,00
L’Arbre de la Connaissance 100 ML edp

L’Arbre de la Connaissance 100 ML edp

€ 130,00
L’Arbre de la Connaissance 50 ML edp

L’Arbre de la Connaissance 50 ML edp

€ 85,00
L’Enfant Terrible Eau de Parfum 100 ml

L’Enfant Terrible Eau de Parfum 100 ml

€ 130,00
L’Enfant Terrible Eau de Parfum 50 ml

L’Enfant Terrible Eau de Parfum 50 ml

€ 85,00
Les Jeux sont Faits 100 ml Eau de Parfum

Les Jeux sont Faits 100 ml Eau de Parfum

€ 130,00
Les Jeux sont Faits 50 ml Eau de Parfum

Les Jeux sont Faits 50 ml Eau de Parfum

€ 85,00
Oriental 50 ml EDP

Oriental 50 ml EDP

€ 85,00
Poudre

Poudre

€ 85,00
Private Label 100 ml Eau de Parfum

Private Label 100 ml Eau de Parfum

€ 130,00
Private Label 50 ml Eau de Parfum

Private Label 50 ml Eau de Parfum

€ 85,00
Psychedelique 100 ML EDP

Psychedelique 100 ML EDP

€ 130,00
Psychedelique 50 ML EDP

Psychedelique 50 ML EDP

€ 85,00
Quand?

Quand?

€ 85,00
Rouge Assasin Eau de Parfum 100 ml

Rouge Assasin Eau de Parfum 100 ml

€ 130,00
Rouge Assasin Eau de Parfum 50 ml

Rouge Assasin Eau de Parfum 50 ml

€ 85,00
Sans un Mot Perfume extract 50 ml spray

Sans un Mot Perfume extract 50 ml spray

€ 145,00
Sombres Dessins Perfume extract 50 ml spray
Nieuw

Sombres Dessins Perfume extract 50 ml spray

€ 145,00
Terra Incognita

Terra Incognita

€ 85,00